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THE OPERATING SYSTEM OF THE ATTENTION ECONOMY

Wibx is where brands ask people for an action and reward whoever does it.

Real people perform the action and get paid for it. Watching or listening to the end, answering a survey. Referring someone. Things people already do for free, here become a reward. Every transfer is recorded: who received it, how much, when and for which action. You export it whenever you want.

In a world where AI can manufacture content, traffic and synthetic audience at will, there is one thing it cannot invent. Real human action, registered and verified.

The algorithm barrier.

Attention is not in one channel. It lives across four behaviors.

01

Streaming

Watches, listens and skips ads in seconds.

02

Scrolling

Scrolls infinite feeds where organic reach has collapsed.

03

Searching

Searches, compares and decides outside the brand's control.

04

Shopping

Buys at any point in the journey, without a fixed stage.

Human Algorithm - Digital Word of Mouth

Your audience becomes your channel

Real people distributing, promoting and selling through the network they already have — rewarded for the real action, not the promise of reach.

Consumer

Every customer consumes

watches to the end, listens, engages — consumption you don't infer: you prove it

Seller

Every customer sells

the exchange happens in your store — and what they trade with you comes back to your wallet

Promoter

Every customer distributes

shares with their real network — you know who referred and who arrived through the referral

Gamified engagementAntifraud by designNetwork Effect
In-store distribution network

WHAT YOUR COMPANY BUYS

A result your CFO can audit.

Human engagement distribution, every dollar tied to an action that actually happened.

CAC ↓ • LTV ↑

Third-party studies on community programs report lower CAC and higher LTV — not a Wibx result or a promise.

Circular economy

The unused balance stays with you and carries over to the next campaign.

Network effect

More ecosystem, lower acquisition cost.

Plug-and-play

Runs on the CRM, the POS and the app you already use.

HOW IT WORKS

Ready audience. Validated result.

01

Plug in

The brand plugs into already engaged Hub communities - or activates its own base. No need to build an audience from scratch.

02

Activate

The person shares with their own network, without depending on a third-party cookie.

03

Prove

The record holds the token transfer — who received it, how much, when, and for which action. It is an exportable, tamper-proof record, plus confirmation you can recheck on the source platform.

How does your brand enter?

You start inside a community that already exists, or you launch straight into your own app.

Either way, the rules and the dashboard are the same.

Profile or StoreYour brand's mini-app inside a Hub community.Your own campaigns and store, with a ready-made audience.
WhitelabelAlready proved activation?Graduate to your own home: your app, your look, on the same network.
Connect - APIAlready have an app or e-commerce?Embed engagement and rewards via API, without rebuilding.

THE DASHBOARD

You do it all from one dashboard

Fund it, set the rule, track it and export it.

PROOF — NOT A PILOT

Infrastructure running, with a receipt.

61.6×

21.3 million views versus 346 thousand for the conventional post.

Same creatives, varying only Wibx's P2P activation. US$0.10 per engagement: only the validated action gets paid. Aggregate amplification of +1,519% - 84% engagement from the controlled base. 3,560 cold-base people - Easter/26. Objective: amplify engagement and drive leads to the site.

See more casesRetail

Caixa

Uau CAIXA by Caixa Econômica Federal - Brazil's first tokenized loyalty program

One of the country's largest points programs — Caixa Econômica Federal's Uau CAIXA Program — runs on the Wibx rail, in a JV with MINU: from cash management to engagement. Bidirectional integration with the BORA app, fully operational since 2025: the Uau Profile runs inside BORA, and BORA's mechanics run inside Uau.

See more casesBank

+US$600M

in WIBX changed hands since 2020

The number that describes the business is what runs on-platform — registered campaigns and exchanges. The rest is secondary-market circulation, on third-party exchanges that Wibx neither operates nor promotes. No number here is a promise.

Market

Tell us the scenario. We design the path.

Ready to activate people instead of buying media? Tell us the scenario, we design the shortest path to your first live campaign.

If there was Wibx, there was validated action.

FAQ

What people ask before joining

P2P distribution and tokenized-incentive infrastructure: it turns people into live channels for media, sales and engagement, based on real actions — gamified, traceable and protected by antifraud design. The principle: Attention + Action = Value.

No. Wibx is utility, execution and proof of access — it is not an investment, it is not a security and it does not guarantee financial return. It exists to move rewards and register action, never as a bet on appreciation.

No. You hire a campaign, the way you'd hire any media. Your customer lives in a regular app — no exchange, and the brand never has to operate a token — and your team sees a results dashboard. What blockchain delivers is the proof: every validated action is registered in a verifiable, independent way.

In traditional media, you pay for the proxy — impression, point, report — before any proof. With Wibx, budget is released only after validated human action, and each campaign gives you back a first-party database that is yours. You trade the promise of reach for execution with receipt.

No. In Wibx's reading, “conversions” are qualified directed traffic, not sales. What we prove is the execution of engagement.

Yes — without replacing it. Wibx is the behavior layer on top of the program you already have, embedded in your app, CRM or e-commerce via Wibx Connect (API). The reward lands in your program.